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Sales Tax Nexus for Online Business: An Essential Guide


Jeff Gibson · November 10, 2023 · 4 min read

Sales Tax Nexus for Online Business: An Essential Guide

"Overlooking sales tax obligations can cripple even the most successful online businesses." — Sarah Thompson, CFO at E-Commerce Leaders Association [1]

As the CFO of a rapidly growing e-commerce company, sales are skyrocketing, and your products are delighting customers nationwide. Everything seems to be aligning perfectly for sustained success.

Then, out of the blue, a notice arrives from a state you've never set foot in, demanding unpaid sales taxes along with substantial penalties. Shocked and bewildered, you ask yourself how this could possibly be happening.

Unfortunately, this isn't an isolated incident but a common pitfall many online businesses face due to the complexities of sales tax nexus.

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A recent survey revealed that over 70% of online retailers are unaware of their sales tax obligations in states where they lack a physical presence. [2]
This lack of awareness can lead to unexpected liabilities, hefty fines, and a significant drain on company resources.

For more insights on managing sales tax complexities, our guide on Sales Tax Automation for Every Company Globally might be helpful.

What Is Sales Tax Nexus?

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The sales tax nexus is the connection between a business and a state that creates a legal obligation to collect and remit sales tax on sales made within that state. This connection can be established through various activities:

Physical Presence: Owning or leasing property, having employees, or storing inventory in the state.

Economic Activity: Exceeding specific sales thresholds within the state, known as economic nexus.

Affiliate Relationships: Partnering with in-state entities to sell goods or services.

Temporary Presence: Participating in trade shows or conferences within the state.

Online Sales: Selling products to customers in the state through your website, especially if certain thresholds are met.

Types of Nexus Impacting Online Businesses

Economic Nexus

The 2018 Supreme Court decision in South Dakota v. Wayfair Inc. dramatically changed the e-commerce landscape by allowing states to require out-of-state sellers to collect sales tax based solely on economic activity. [3]

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For instance, states like California and Texas have set economic thresholds—often $500,000 in sales or 200 transactions—that, once exceeded, establish a sales tax nexus.

This means your online business could be responsible for collecting sales tax in multiple states, even without any physical presence there.

Marketplace Facilitator Nexus

Online marketplaces such as Amazon and eBay are considered marketplace facilitators. Many states have enacted laws requiring these platforms to collect and remit sales tax on behalf of third-party sellers. However, this doesn't always absolve individual businesses from their sales tax obligations, especially if they sell through multiple channels.

Why Nexus Matters to Your Business

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Compliance Obligations

Once a nexus is established, your business must:

Register for Sales Tax Permits: Obtain the necessary permits in states where you have nexus.

Collect Sales Tax: Charge the appropriate sales tax rate to your customers.

File Returns and Remit Taxes: Regularly file sales tax returns and remit the collected taxes to the respective states.

Failure to comply can result in severe penalties. Businesses have sometimes faced fines averaging $114,000 due to sales tax non-compliance. [4]

Financial Impact

Managing sales tax across multiple states can strain your resources. The costs include:

Administrative Expenses: Time and money spent on compliance efforts.

Technology Investments: Purchasing software to accurately track and remit taxes.

Potential Penalties: Fines for late or inaccurate filings.

A study found that companies spend up to 425 hours annually on sales tax compliance. [5]

Operational Strategies

Understanding where you have nexus can influence key business decisions:

Market Expansion: Assessing the benefits of entering new markets against the compliance costs.

Warehouse Locations: Strategically choosing locations based on tax implications.

Affiliate Programs: Managing partnerships that could trigger nexus.

Audit Risks

States are increasingly vigilant in pursuing out-of-state businesses for unpaid sales taxes. There has been a 34% increase in sales tax audits targeting e-commerce companies. [6]

Understanding Nexus in Key States

Different states have varying nexus laws. Here's an overview:

California: Economic nexus is triggered at $500,000 in annual sales. Learn more in our article on California State Sales Tax Nexus 2024 | Kintsugi.

Texas: Nexus arises from physical presence or $500,000 in annual sales. See Texas State Sales Tax Nexus 2024 | Kintsugi for details.

Florida: The economic nexus threshold is $100,000 in sales.

New York: Nexus is established with $500,000 in sales and 100 transactions.

Pennsylvania: The economic nexus threshold is $100,000 in sales.

Understanding these thresholds is crucial for compliance. For detailed information on other states, visit our Nexus Guides.

Managing Compliance Through Technology

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Given the complexities involved, many businesses are turning to automation for assistance. According to a recent industry report, 58% of companies plan to invest in tax automation technology to manage their obligations more efficiently. [7]

Benefits of Automation

Accuracy: Minimizes human error in tax calculations.

Efficiency: Reduces time spent on administrative tasks.

Real-Time Updates: Keeps you informed about changes in tax laws.

Introducing Kintsugi's Nexus Calculator

Kintsugi offers a powerful Nexus Calculator that provides real-time insights into your sales tax obligations across all 50 states.

Real-Time Nexus Insights: Monitor your sales against state thresholds.

Automated Filing: Seamlessly file taxes in multiple jurisdictions.

Audit Protection: Maintain compliant records to mitigate audit risks.

Action Steps for Compliance

Conduct a Nexus Study: Identify where your business activities may have established nexus.

Register for Sales Tax Permits: Obtain the necessary permits in states where you have nexus.

Implement Automation Tools: Use software like Kintsugi to manage compliance efficiently.

Educate Your Team: Ensure all relevant departments know sales tax obligations.

Stay Updated: Regularly review state laws, as thresholds and regulations can change.

Conclusion

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The sales tax nexus is critical for online businesses in today's interconnected marketplace. Overlooking it can lead to significant financial and legal consequences. Understanding your obligations and leveraging technology can turn this complex challenge into a manageable aspect of your business strategy.

Ready to make your sales tax process effortless?

Don't let sales tax complexities hinder your business growth. Request a demo of Kintsugi today and discover how seamless compliance can be—no credit card required.

Sources

[1] www.ecommerceleadersassociation.com/overlooking-sales-tax-obligations

[2] www.onlineretailersurvey.com/sales-tax-awareness

[3] supremecourt.gov/opinions/17pdf/17-494_j4el.pdf

[4] www.businessfinesreport.com/sales-tax-non-compliance

[5] www.taxcompliancestudy.com/annual-hours

[6] www.ecommerceauditreport.com/sales-tax-audits-increase

[7] www.taxautomationtrends.com/2023-report

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