Lulu and Georgia Compliance Success With Kintsugi: 90% Reduction in Tax Time, Thousands of Savings

Founded by Sara Sugarman, Lulu and Georgia is a home decor and furniture brand inspired by a rich family legacy. Named after Sara’s grandfather, Lou, and father, George, the company carries forward their passion for design and craftsmanship, reimagining it for the modern home. Sara’s vision was to create a brand that blends timeless style with contemporary trends, offering curated collections that help customers create spaces they love.

Lulu and Georgia specializes in high-quality furniture, rugs, lighting, and home decor, catering to a wide range of interior aesthetics. From bold statement pieces to minimalist designs, each item reflects the brand’s commitment to craftsmanship, quality, and innovation. Their collections are carefully designed to inspire creativity, providing customers with stylish options to personalize their homes.

Driven by a mission to make beautifully designed spaces accessible, Lulu and Georgia focuses on empowering individuals to express their style through thoughtfully curated pieces. Whether refreshing a single room or designing an entire home, the brand aims to offer products that transform spaces into reflections of their owners’ unique personalities. By combining timeless elegance with modern sensibilities, Lulu and Georgia continues to be a go-to destination for design enthusiasts and home creators.

Challenge: Navigating tax compliance in multiple states

Expanding into multiple U.S. states introduced a daunting level of complexity for Lulu and Georgia’s tax compliance efforts. Each jurisdiction had unique tax rates and rules, requiring constant updates and attention to detail.

Without automation, the finance team spent countless hours manually preparing filings, researching regulations, and reconciling sales data.

This inefficiency made it clear they needed a system to automate tax compliance and streamline operations.

Solution: Kintsugi's sales tax automation tool

Lulu and Georgia needed a tool to automate their sales tax management and reduce manual errors. So, they began searching for tax compliance software that could handle tracking multi-state operations and streamline their processes.

This software must ensure compliance and seamlessly integrate into their e-commerce platform. In their search for a tool to help them, Lulu and Georgia came across Kintsugi, a software tool designed to optimize tax reporting and automate sales tax compliance.

Kintsugi’s tax automation software, integrated with Lulu and Georgia’s Shopify platform, automatically syncs sales data and calculates taxes in real time. The platform provided jurisdiction-specific breakdowns, offering a clear overview of compliance requirements for each state.

With Kintsugi handling filings and updates, Lulu and Georgia significantly reduced their tax preparation time.

Aside from making tax compliance bearable by reducing the time they spent on it, Kintsugi also helped Lulu & Georgia save money. They used to rely on CPAs for tax compliance, whose rates ranged from $200 to $500 per hour. So, their tax compliance costs were significantly reduced after investing in Kintsugi’s automation tool.

Impact: Saving time, cutting costs, and driving ROI

• 90% reduction in tax prep time: Sales tax automation gave Lulu & Georgia extra 100+ hours annually. Sales tax compliance used to be a daunting task that demanded too much of their time, but with Kintsugi managing it for them, they now spend 5 to 10 minutes on it.
• Thousands saved in CPA costs: Kintsugi’s efficiency reduced reliance on external accounting services that cost them hundreds of dollars per hour.
• Minimal risk of errors: Kintsugi's automated filings ensured compliance with changing regulations and minimized human errors that could trigger penalties, charges and audits.

Kintsugi’s intuitive platform not only improved accuracy but also enabled Lulu & Georgia to save thousands of dollars in compliance costs. By eliminating tedious manual tasks, the brand redirected its focus toward scaling its operations and delivering curated home designs to customers worldwide.

As Lulu and Georgia continue to grow domestically and globally, they remain confident in Kintsugi’s ability to scale alongside them.

About Kintsugi

Based in San Francisco and founded in 2022, Kintsugi is dedicated to taking the stress out of sales tax compliance. Our platform automates the entire process, delivering high performance, reliability, and flexibility as your business scales. Top companies like Alchemy Marketing and Cabi use our app.  Sasha Novakovich of Alchemy Cloud just spent three minutes on the platform and understood their sales tax exposure.

We can do the same for you. Sign up or book a demo now.