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Gwella’s Rapid Expansion: Mastering Multi-State Sales Tax Compliance with Kintsugi

Gwella customer story

Founded in 2020, Gwella makes mushroom-based wellness products and supplements. As its ecommerce business expanded, the team faced the work of registering, calculating, and filing sales tax in eight states.

A compliance burden during growth

Gwella's small finance team found that state-by-state requirements diverted attention from product and market growth. The company needed a scalable solution without the overhead of manual processing.

Shopify integration and automation

Gwella chose Kintsugi for its Shopify integration and automation capabilities. Kintsugi automated tax calculations at checkout and managed state-specific filings, while the Kintsugi team guided the business through onboarding and compliance requirements.

The quick setup, clear interface, and flexible pricing made it practical for an expanding operation. Software updates and automated workflows helped the team manage eight states without the usual manual burden.

Efficiency gains fuel expansion

Since integrating Kintsugi, tax filings that once required hours of manual work are completed through the compliance workflow. Gwella redirected that time to product innovation and market growth.

  • Eight states registered and compliant
  • Hours of administrative work saved each week
  • Accurate filings aligned with state requirements

With sales tax handled by Kintsugi, Gwella can continue expanding while its team focuses on delivering wellness products to customers nationwide.